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Fundraising

The Art Of
 Fundraising 

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DRUMMER

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Fundraising is the lifeblood of all nonprofits.

It requires the right mix of strategy, expertise, analysis, insight and responsiveness. And it takes organisational focus, attention and resource.

Yet merely undertaking fundraising activity is not the objective. Instead it is achieving fundraising that is effective, impactful, data-led and outcome driven.

That’s where Drummer can make a difference.

For over 20 years, we have worked with charitable organisations to deliver fundraising campaigns and strategies which have helped to raise over £500million - and counting.

We offer insight and expertise across fundraising disciplines for individual campaigns through to multi-year fundraising strategies.

We aren’t theorisers, we are practical implementers. We’re not going to suggest a fundraising silver bullet, a magic recipe, or a quick fix. But we will offer expertise, insights and innovative ideas alongside an actionable plan for delivery - from idea to execution.

Our skill-base enables us to apply fundraising insights and expertise that adds value and ensures innovative, response-driven ideas and strategies - all rooted in a genuine understanding of the sector, audience trends, data strategies, technology opportunities, legislative requirements, and the most effective mix of marketing channels and platforms to target the right audience in the right place at the right time.

Our fundraising specialism is not by chance. Working with organisations making a real difference is something that we are motivated by and passionate about - as is applying our experience, knowledge and know-how to develop genuine fundraising strategies for growth.

Get in touch to find out how working with Drummer could supercharge your fundraising strategies.

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Fundraising Campaigns to Multi-Year strategies:

  • Donor Acquisition
  • Single Gift Campaigns
  • Regular Giving Programmes
  • Major Donor Strategies
  • Legacy & In Memoriam
  • Donor Journey Development
  • Data Analysis & Insights
  • Audience Segmentation
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6 Reasons To Engage A Fundraising Agency

Every charity is  unique, and every strategy and solution needs to truly reflect the organisation it has been designed to serve. So why should you consider engaging a fundraising agency to help achieve this?

1

Expertise, Skillset & Insight

Fundraising is incredibly broad in scope and diverse in nature. Engaging a fundraising agency can immediately and seamlessly widen your creative and strategic inputs, and leverage fit-for-purpose expertise to optimise your fundraising campaigns whilst delivering cost efficiencies and optimised headcount.

2

External perspective

Every organisation has its own internal dynamics which can limit innovation and create a blinkered perspective. Leveraging the experience of a fundraising agency provides a fresh perspective to identify barriers to success, explore new innovations, and develop ideas for growth.

3

Internal Capacity

Building an internal team who can offer the expertise, skillsets and capacity you need across the fundraising landscape is no easy feat - and is a job that is never done. Engaging a fundraising agency immediately adds fit-for-purpose capacity and a solution that can be scaled in the short, medium or long term.

4

Innovation & Impact

Every charity seeks to achieve the greatest impact from the resources available. A fundraising agency can offer focussed guidance targeted at driving innovation and optimised performance to ensure that every penny spent can achieve the greatest impact and deliver a return on investment.

5

Data Excellence

A fundraising strategy is only as good as the data driving it. A fundraising agency can analyse the data available, provide expertise and insights, map data segmentation and personalised audience journeys, and help to develop compliant, data-led fundraising strategies for optimised impact and return.

6

Achieve integration

With an ever increasing number of platforms and communication channels, it's vital to recognise trends and know the spaces that matter versus those that don't. A fundraising agency can help navigate the landscape to design and deliver an integrated strategy with each fundraising activity uplifting all others.

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Contact Us

Drummer has been delivering fundraising services for over 20 years. We know how to achieve impact and how to make your fundraising strategies work hardest for you.
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